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Ask a tax advisor on the topic of Business start-up

How do I create a good website for my company?

Dear tax consultant,

My name is Zofia Schulze and I am about to start my own business. I am aware that a professional website is essential nowadays to make my services accessible to a wide audience. However, I have no experience in web design and I am unsure how to create an attractive and functional website.

Currently, I am in the planning phase of starting my business and I want to ensure that my online presence looks professional from the beginning. I am worried that an unprofessional or confusing website could deter potential customers and therefore impact my business opportunities.

Can you give me tips on how to create a good website for my company? What aspects should I consider to design a user-friendly and appealing website? Are there tools or platforms that can help me create a professional website without extensive prior knowledge?

I would be very grateful if you could assist me in this matter, as a successful online presence is very important to the success of my business.

Best regards,
Zofia Schulze

Martina Köhler

Dear Mrs. Schulze,

Thank you for your inquiry regarding the creation of a professional website for your future business. Having an appealing online presence is indeed crucial nowadays in order to reach potential customers and establish your business successfully. I understand that you may feel uncertain in this area, especially if you have no experience in web design. But do not worry, I will be happy to give you some tips on how to create a good website.

First and foremost, it is important that your website is clear and user-friendly. This means that the navigation should be intuitive and the most important information should be easy to find. Consider what pages your website should include, such as a homepage, About us, Services, Contact, and Imprint. Make sure your contact details are clearly visible so potential customers can easily reach you.

Another important aspect is the design of your website. Choose an appealing layout and a harmonious color palette that fits your company and service. Use high-quality images and make sure the text is easy to read. Also, ensure that your website is responsive, meaning it adapts to different screen sizes, as many people nowadays visit websites on their mobile devices.

There are various tools and platforms that can help you create your website even without extensive knowledge of web design. A popular platform, for example, is WordPress, which offers a variety of templates and plugins to make the design and functionality of your website easier. There are also website builders like Wix, Jimdo, or Squarespace that allow you to create a professional website without needing to program.

However, it is advisable to seek professional help if you are unsure or have specific requirements for your website. A web designer or web design agency can assist you in creating a tailored and professional website that suits your business.

I hope these tips will help you in creating your website. If you have any further questions or need assistance, I am at your disposal.

Best regards,

Martina Köhler
Tax consultant for startups

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Martina Köhler